Retro ad campaign working

At least on me...

It seems that Budweiser is celebrating some sort of an anniversary or something. They are using a can design from 50 years ago. On the radio they are running ancient Bud commercials. I never liked Bud since it's devoid of flavor, but these old commercials are charming and and reminiscent of a simpler time. I feel compelled to buy a tasteless 6-pack just to remind myself what people were drinking lo those many decades ago.